Search Engine Optimization

Search Engine Optimization is the processing of optimizing web pages to receive preferential treatment in search engines. The majority of work for optimization is done within the web page HTML code by making changes that are for the most-part, not visible to the naked eye. However, these changes and optimization techniques can improve the performance of website pages in search results dramatically. To optimize your website pages, here is what our team needs:

• Full write access to your web hosting account and website.
• Authorization by you, or the site owner, to make optimization changes.
• Access to your Google Analytics and Google Webmaster Tools account.

To maintain and optimize rankings over-time, especially large web sites or ones which new content appears periodically, it is recommended to optimize pages as well as update content and implement improvements on an ongoing basis. Such improvements include monitoring site traffic and reviewing where and when pages appear such as which pages are not ranking well and make improvements. Search Engine Optimization can be done one time, but is best used as an ongoing strategy. With great rankings usually comes not only great effort somewhere along the line, but also great reward.

If you're interested in finding out how Long Island Media Inc., can help grow your business through Search Engine Optimization call us at 1-631-406-4410.